Marketing

AL-FARABI MEDICAL CENTER is looking for a dynamic Marketing Executive to develop and execute strategies that drive patient acquisition and enhance our brand visibility. This role requires specific experience in healthcare marketing, understanding both patient needs and regulatory requirements.

Key Responsibilities

• Develop, execute, and track comprehensive marketing plans across digital, social media, and traditional channels.
• Manage the creation of engaging and compliant marketing content (e.g., social media campaigns, website updates, patient education).
• Oversee the center's digital presence, including SEO and online reputation management.
• Conduct market research to identify trends and competitive landscapes specific to the Al Ain and Abu Dhabi healthcare market.
• Monitor, analyze, and report on the performance of marketing campaigns, ensuring all activities adhere to DOH guidelines for healthcare advertising.

Qualifications and Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Mandatory experience working within medical centers or healthcare organizations in the Emirate of Abu Dhabi.
• Proven track record in digital marketing, social media management, and content creation.
• Strong analytical skills and proficiency in marketing tools.